We're delighted to announce that BAT has been recognised for the 4th year in a row as a #FinancialTimes European Climate Leader.

You can view the full list here 👉 bit.ly/49Ycf73.

#ABetterTomorrow #FTClimateLeaders

Happy #EarthDay ! 🌎 Our vision is to attain Net Zero Greenhouse Gas (GHG) Emissions by 2050. To date we've invested £24m in capital expenditure to promote emissions reduction and energy efficiency initiatives.

Take a look at our #climate targets on our path to #NetZero below👇

New research shows Velo nicotine pouches have a minimal impact on lung and oral cells compared to snus (oral tobacco already regarded as a reduced-risk).

👉 bit.ly/3Ul58kG

Underscoring the importance of Velo in our multi-category approach to #TobaccoHarmReduction .

We are delighted to announce that we have extended our partnership with McLaren Racing for the 2024 season and beyond.

BAT will continue to be an Official Principal Partner of McLaren, and this year our brands will also appear on NEOM McLaren FE.

More 👉bit.ly/3JadPrO…

In 2023, 38% of our direct energy usage came from renewable sources, putting us on track to achieve our target of 50% #RenewableEnergy use by 2030! ​

Find out more in our Combined Annual and Sustainability Report here 👉 bit.ly/48dsf4z.

Reynolds has been recognized as one of America’s Greatest Workplaces for Diversity in 2024 by Newsweek. Read the press release to learn more: reynoldsamerican.com/news/reynolds-…

Our Chief Executive, Tadeu Marroco, recently spoke to BBC News (UK), to discuss proposed UK vaping regulation and the UK Government’s Tobacco and Vapes Bill.

🎥Watch the full interview below.

#VapingRegulation #SmokeFreeUK #SmokelessWorld

🚀BAT is ranked second on the UK list of top European patent filers!

This is testament to the fantastic work of our R&D community, as we innovate to develop alternative products for smokers and ventures beyond nicotine.

#SmokelessWorld #Innovation #Science

As members of the Alliance for Water Stewardship (AWS), we committed to 100% of our operations sites being certified against the AWS Standard by 2025. ​

In 2023, 22 more operations sites became Alliance for Water Stewardship (AWS) 💧 certified, bringing the total of AWS certified sites to 44.​

#WorldWaterDay

It's #WorldWaterDay , and we have something that's bound to make a splash! 💧

In 2023, we achieved a 39% reduction in water withdrawn, surpassing our 2025 target of 35% two years ahead of schedule.

Learn more about our water stewardship efforts here 👉 bit.ly/48dsf4z.

Happy #InternationalDayofForests ! 🌳

Our approach to protecting biodiversity and ecosystems is embedded in our Group Environment Policy & Biodiversity Statement.​ Our target is to be Forest Positive in our tobacco supply chain by 2025.

Check out our 2023 highlights below 👇

James Murphy speaks with Ira S. Pastor the host of Progress, Potential, And Possibilities podcast. They discuss why James joined BAT, our transformation journey and the #research and #science we do to substantiate the reduced-risk profile of our smokeless products, compared to cigarettes.

Last week we opened our new £30m Innovation Centre in Southampton which will accelerate the development of the next generation of BAT’s smokeless products.

See for yourself in our video below 📹

#SmokelessWorld #Innovation