Thinkbox(@Thinkboxtv) 's Twitter Profileg
Thinkbox

@Thinkboxtv

The UK’s friendly, neighbourhood marketing body for commercial TV. Here to help advertisers get the best out of today’s TV, in all its forms and on every screen

ID:43853382

linkhttp://www.thinkbox.tv calendar_today01-06-2009 08:26:26

9,0K Tweets

9,7K Followers

1,3K Following

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If you’re a fan of our long-running series ‘3 great ads I had nothing to do with' then you’ll be happy to know that we’ve brought together the UK’s top advertising creatives & put them all in one place!

Discover the ads chosen by the UK's creative gurus: bitly.ws/3hMMy

If you’re a fan of our long-running series ‘3 great ads I had nothing to do with' then you’ll be happy to know that we’ve brought together the UK’s top advertising creatives & put them all in one place! Discover the ads chosen by the UK's creative gurus: bitly.ws/3hMMy
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Good ads don’t have to harm the planet to reach audiences, deliver awareness or perform well, & Serious Tissues, winners of Sky Media's 2022 Zero Footprint Fund Grand Prix, are a perfect example of this.

Learn about how they created this hilarious ad: bitly.ws/3hMLh

Good ads don’t have to harm the planet to reach audiences, deliver awareness or perform well, & @SeriousTissues, winners of @SkyMediaUK's 2022 Zero Footprint Fund Grand Prix, are a perfect example of this. Learn about how they created this hilarious ad: bitly.ws/3hMLh
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Boots excelled in awareness, trust & perception but faced rising competition & declines in store foot traffic.
They reclaimed control by utilizing 1st-party data to effectively target consumers via Linear TV & BVOD, reversing a 4-year decline.
Learn more: bitly.ws/3hMEP

Boots excelled in awareness, trust & perception but faced rising competition & declines in store foot traffic. They reclaimed control by utilizing 1st-party data to effectively target consumers via Linear TV & BVOD, reversing a 4-year decline. Learn more: bitly.ws/3hMEP
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Peter Field’s whitepaper ‘Why TV is at the heart of effectiveness’ draws on a wealth of data from the last 10 years to conclude that TV’s relationship with effectiveness is growing.

Download and digest it here:bitly.ws/3hNi3

Peter Field’s whitepaper ‘Why TV is at the heart of effectiveness’ draws on a wealth of data from the last 10 years to conclude that TV’s relationship with effectiveness is growing. Download and digest it here:bitly.ws/3hNi3
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Subversive product demonstrations, ludicrous scene-stealing & impromptu acting classes, it can ONLY be ‘3 great ads I had nothing to do with.’

Gareth Butters from Leo Burnett UK discusses what makes these three charmingly humorous ads great.

Watch now: bit.ly/3Ubba7f

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Our Future Focus report will be a handy guide on what to expect in the upcoming months.

Find essential tips for the quarter ahead & delve into category and advertiser analyses as well as TV viewing trends and much more.
Download it now: bit.ly/3TjOf9S

Our Future Focus report will be a handy guide on what to expect in the upcoming months. Find essential tips for the quarter ahead & delve into category and advertiser analyses as well as TV viewing trends and much more. Download it now: bit.ly/3TjOf9S
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Bigger is better as proved by April's Chart of the Month.

Taken from our recent ‘Context Effects’ study it looks at the impact of the screen size, finding that TV screens drove a higher ad recall than other sized screens

Download & learn more: bit.ly/3RJ1nEn

Bigger is better as proved by April's Chart of the Month. Taken from our recent ‘Context Effects’ study it looks at the impact of the screen size, finding that TV screens drove a higher ad recall than other sized screens Download & learn more: bit.ly/3RJ1nEn
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Join us on Wednesday 24th April at BAFTA as we unveil the most comprehensive analysis of advertising effectiveness to date & showcase an ITV study exploring advertising’s role in supporting prices.

Learn more and register your interest now: bit.ly/3vNhMiV

Join us on Wednesday 24th April at BAFTA as we unveil the most comprehensive analysis of advertising effectiveness to date & showcase an ITV study exploring advertising’s role in supporting prices. Learn more and register your interest now: bit.ly/3vNhMiV
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Congratulations to LOLAmullenlowe & Magnum Ice Cream on winning the January/February Thinkboxes for their humorous TV spot!

Notable entries go to House of Oddities in 2nd for their work with the NSPCC & New Commercial Arts. in 3rd for their Nationwide TV ad.

Congratulations to @LOLAmullenlowe & @MagnumIceCream on winning the January/February Thinkboxes for their humorous TV spot! Notable entries go to House of Oddities in 2nd for their work with the @NSPCC & @nca_ldn in 3rd for their @AskNationwide TV ad.
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Our limited podcast series ‘Beyond the Box’ has come to an end but you can still listen and learn about the exciting campaigns that won 2023’s TV Planning Awards!

bit.ly/49NOEXu

Our limited podcast series ‘Beyond the Box’ has come to an end but you can still listen and learn about the exciting campaigns that won 2023’s TV Planning Awards! bit.ly/49NOEXu
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.Specsavers Creative brings their trademark to the forefront with this hilariously relatable ad.

Each comedic mishap intensifies as the spot progresses reminding us why Greg 'should’ve gone to Specsavers.’
bit.ly/4c9dL8K

.@Specsavers Creative brings their trademark to the forefront with this hilariously relatable ad. Each comedic mishap intensifies as the spot progresses reminding us why Greg 'should’ve gone to Specsavers.’ bit.ly/4c9dL8K
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This powerful ad by House of Oddities for the NSPCC is a beautiful mixture of creative mediums.

T’Nia Miller recites a passionate poem showcasing the everyday realities of parenting alongside a spectacular series of graphic stills & animations.
bit.ly/4c9dL8K

This powerful ad by House of Oddities for the @NSPCC is a beautiful mixture of creative mediums. T’Nia Miller recites a passionate poem showcasing the everyday realities of parenting alongside a spectacular series of graphic stills & animations. bit.ly/4c9dL8K
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.New Commercial Arts. highlights Nationwide customer-focused services, with the revival of fictional adversary A.N.Y Bank & cleverly pokes fun at corporate arrogance.
bit.ly/4c9dL8K

.@nca_ldn highlights @AskNationwide customer-focused services, with the revival of fictional adversary A.N.Y Bank & cleverly pokes fun at corporate arrogance. bit.ly/4c9dL8K
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.Magnum Ice Cream's hilariously dramatic TV ad, from LOLAmullenlowe, cautions us all to ‘stick to the original.’

From fake dumbbells to false moustaches, the woman is disillusioned by everything around her, only finding comfort in a real, original Magnum.
bit.ly/4c9dL8K

.@MagnumIceCream's hilariously dramatic TV ad, from @LOLAmullenlowe, cautions us all to ‘stick to the original.’ From fake dumbbells to false moustaches, the woman is disillusioned by everything around her, only finding comfort in a real, original Magnum. bit.ly/4c9dL8K
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Introducing the panel of judges for the 2024 TV Planning Awards.
With entries now closed, discover which television experts and enthusiasts will be judging your papers this year.
Stay tuned for the shortlist announcement in May.
bit.ly/4c7ILpM

Introducing the panel of judges for the 2024 TV Planning Awards. With entries now closed, discover which television experts and enthusiasts will be judging your papers this year. Stay tuned for the shortlist announcement in May. bit.ly/4c7ILpM
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Missed out on our latest event ‘In Sight: trends in TV’? Don’t worry!

You can watch the event on demand to discover the latest data & trends shaping TV, gain insight into our brand-new study ‘Context Effects’ and also download the decks.

bit.ly/3SXXwUI

Missed out on our latest event ‘In Sight: trends in TV’? Don’t worry! You can watch the event on demand to discover the latest data & trends shaping TV, gain insight into our brand-new study ‘Context Effects’ and also download the decks. bit.ly/3SXXwUI
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Thinkbox Academy member Regan Warner, Executive Creative Director at McCann UK, has provided a detailed dissection of the January/February Thinkboxes shortlist.

Discover how these five ads illuminated our screens with their brilliance: bit.ly/4c9dL8K

Thinkbox Academy member @reganwarner, Executive Creative Director at @McCann_UK, has provided a detailed dissection of the January/February Thinkboxes shortlist. Discover how these five ads illuminated our screens with their brilliance: bit.ly/4c9dL8K
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Cast your gaze upon the illuminating brilliance of the January/February Thinkboxes shortlist!

Featuring exceptional work from Mother London, LOLAmullenlowe, House of Oddities, New Commercial Arts and Specsavers Creative.

Watch them all here: bit.ly/4c9dL8K

Cast your gaze upon the illuminating brilliance of the January/February Thinkboxes shortlist! Featuring exceptional work from @motherlondon, @LOLAmullenlowe, House of Oddities, New Commercial Arts and @Specsavers Creative. Watch them all here: bit.ly/4c9dL8K
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An incredible achievement as Thinkbox takes the 'Media Owner/Trade Body of the Year' accolade to go with their two earlier wins. Their dedication to deepening and evolving understanding of TV as the landscape continues to evolve makes them deserving recipients.

An incredible achievement as @Thinkboxtv takes the 'Media Owner/Trade Body of the Year' accolade to go with their two earlier wins. Their dedication to deepening and evolving understanding of TV as the landscape continues to evolve makes them deserving recipients. #AMRAs
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This year's 'Adrian Edwards Award for Best Use of Datasets' goes to a worthy entry, which judges called 'an impressive feat of collaboration from the industry that should not be underestimated'. Congratulations to Thinkbox and PwC UK for their 'BVOD Almighty' project

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