“B2B readers want marketing materials that are easy to understand & accessible, simple & straightforward, easy to scan, & conversational & relatable.” — Ahava Leibtag Ahava Leibtag toprankblog.com/?p=36174 via TopRank Marketing B2B

Keep up with healthcare content with Ahava's twice-monthly newsletter on LinkedIn.
linkedin.com/newsletters/69…

Human writer vs. ChatGPT: Which can produce the most helpful healthcare content?

We ran a test to find out. See the results: ahamediagroup.com/blog/human-wri…

Simplifying healthcare communication is no longer optional.

It's essential.

A recent study by Aha Media Group highlights why 👇

1/ Simplifying healthcare communication is no longer optional.
It's essential.

A recent study by Aha Media Group highlights why 👇

No one likes technical, hard-to-read content (not even doctors or high-level executives).

Read why a plain language approach is always best — whether you’re marketing to physicians or patients.
ahamediagroup.com/b2b-healthcare…

We're ready for you, #CMWorld !

Join Ahava Leibtag for 💎Shine Bright Like a Diamond: 4, 5 Content Marketing Lessons From Rihanna💎

Wednesday, September 27 | 10:30am - 11:10am

Content Marketing Institute

Heading to Content Marketing Institute #CMW this year? Be sure to see Ahava Leibtag cheat on #TaylorSwift with her talk:

Shine Bright Like a Diamond: 7.5 Content Marketing Lessons from #Rihanna

Wednesday, September 27
10:30 am - 11:10 am

Hi friends! If you work in healthcare, can you take this quick survey from Aha Media Group about the role of language in decision-making? You can opt-in to get the results if you want 'em. Here's the link:

survey.alchemer.com/s3/7355387/81f…

Calling all healthcare professionals! 📢

Share your opinions on buying decisions and language in our survey. Let your voice be heard and influence the future of healthcare. Take the survey now!
survey.alchemer.com/s3/7355387/8a7…

#HealthcareSurvey #ShareYourOpinion #survey

#Healthcare #marketers (are we doing hashtags?) …

What are you hoping for from Threads?

A replacement for your Twitter strategy?
An exte... threads.net/t/CuWszd1gFEl/…

Discover the Power of Plain Language in Healthcare Decision Making!

Join the movement for effective communication in healthcare. Download our research study now and unlock valuable insights on the impact of plain language. #PlainLanguageHealthcare

ahamediagroup.com/blog/business-…

Check out the latest article in Ahava's newsletter: Healthcare Communications and AI linkedin.com/pulse/healthca… via LinkedIn

Patient Centered language (plain language) matters! 9 out of 10 adults have difficulty understanding health information. You must create content that patients can find, understand, and act upon.

#NESHCo NESHCo Ahava Leibtag Aha Media Group

Health literacy is important for a good #ptexp ...oh and also for your bottom line - via Ahava Leibtag Health literacy is not a nice-to-have. Invest in it.
#NESHCo 23 #NESHCo #HITMC #ptexp

Chatting with Ahava on patient-centered language for an upcoming Healthcare Rap podcast!

Ahava Leibtag Aha Media Group Jared Johnson Paul Fahey™

Powerful opening keynote with Ahava Leibtag from Aha Media Group. Great way to kick off #neshco23 !

You're creating content. But is it adding value? Use this checklist to make sure: contentmarketinginstitute.com/articles/creat…

Content Marketing Institute Ahava Leibtag

Join us! Registration is free. #hcmktg #hcldr Chris Hemphill Aha Media Group

A #casestudy in getting to #GoogleZero : deepen your understanding and narrow your focus.

ahamediagroup.com/blog/case-stud…