.Pacific Content asked me what worked in podcast marketing in 2023. I talked about using social media to promote Trailer Park: The Podcast Trailer Podcast.

Social media doesn't always work to grow podcasts.

But it was a huge part of our growth when launching. Find out how👇

What did industry pros learn about building podcast audiences this year? Pacific Content asked and a bunch of us answered! pacific-content.com/what-worked-in…

Our very own Dane Cardiel and Kaiti Moos were featured in the 2023 Podcast Industry Forecast by Pacific Content where they gave their thoughts on the future of podcasting. #nextinpodcasting2023

Check out the blog post here: bit.ly/3GkhC3Y

🗓️ Thursday, April 25
🕐 11am PT/2pm ET
👤 Featuring: Karen Burgess from Pacific Content
🎟️ Free for AIR members / $25 non-members: ow.ly/A7Wz50R51QS

Karen Burgess Pacific Content will share tips + tricks to help you effectively book the right podcast guest!

¿Cómo se comunican mejor las historias en #audio ? A las marcas les funcionan más los #podcasts narrativos que los conversacionales: “el oyente quiere entretenimiento, razonan en Pacific Content, y para ello no siempre basta sentar a uno frente a otro”

🔗 bit.ly/4650xXr

According to Toronto Police, Obie & Ax are the only end to end podcast production company in Canada

... are they?

Vocal Fry Studios
Kelly&Kelly
Pacific Content
Media Girlfriends

... that's just off the top of my head.

cbc.ca/news/canada/to…

Yes, you CAN measure ROI for branded podcasts. Listeners value the gift they get when a brand presents them with a podcast they enjoy. Thanks Pacific Content JAR Audio 🎙 Lower Street

Yay! Our #podcast about tech underdogs that shaped the future Ahead of Its Time became an Honoree in this year’s The Webby Awards under Technology Podcast category🤩

We also want to give a shout-out to Pacific Content for partnering with us to create the podcast ❤️

What's next in podcasting?

Just ask Podglomerate Missing Pages Podcast producer caila, who shared her podcast predictions alongside our friends Arielle Nissenblatt (sounds like 'this & that'), Jordan Harbinger, Wonder Media Network, Pod People, and more.

ow.ly/lisV50MjrFm Pacific Content

Who loved Setapp podcast Ahead of Its Time?
Made with Pacific Content, the tech underdogs podcast is now nominated for Signal Awards in two categories😊
 
You can vote in the awards here 👉 vote.signalaward.com

Yay, our Ahead of Its Time #podcast landed silver and bronze in Signal Awards!  🥳 People love learning about tech underdogs who shaped the future! Pacific Content, thank you for helping us create the show! 

Check out the winning episode on VR gloves: stpp.co/3QsH7WQ

Today on the Download, @manuelabedoya__ covers a new report from Pacific Content on how podcast listeners react to ad creatives built for radio and streaming. 49% of respondents told Signal Hill Insights they'd skip a radio-style ad in their favorite podcast.

Audiogram by Wavve

SoundPath Playback: The Art of the Chase

This recorded webinar ft Karen Burgess (Pacific Content) is for those who tell stories via interviews w/ guests, whether they be experts, politicians, celebs, or individuals w/ lived experiences to share. Listen: ow.ly/p5Hp50RvSnx

Excited and honoured that our Teamistry podcast on Concorde has been chosen in the official selection at the Tribeca X Festival! Winners are announced today so please cross fingers for us... Atlassian Pacific Content tribecafilm.com/festival/tribe…

What worked in podcast marketing in 2023? And which audience growth tactics should you use in 2024?

Thanks to Pacific Content for including my 'big podcast lessons' alongside Tink Media's Lauren Passell Says No, Jeremy Enns 🇨🇦 | Podcast Marketing Academy & Headgum's Marika Brownlee! pacific-content.com/what-worked-in…

Support Setapp's podcast Ahead of Its Time (with Pacific Content) in The Lovie Awards!❤️
 
Wi-Fi centered episode with guest Alexandra Dean is nominated in Best Guest category🤩
 
Vote here👉 vote.lovieawards.com/PublicVoting#/…

#lovieawards

We are so proud of our team & our incredible client Atlassian for taking home the gold in audio at Tribeca X for the latest season of Teamistry.

Tribeca X celebrates brand-funded content that tells real stories demonstrating brand values & mission– not ads. Congrats team!

🎧 New episode alert! If you need a great listen today, check out the latest episode of #TST featuring Annalise Nielsen from #PacificContent , Riding the Branded Podcast Wave, where we discuss the creation [and value of] branded podcasts and more hubs.la/Q02k9vbb0

Some of the most important stories are small ones about the way we live our lives. That's the core of 'Home Made' a series I edited w/ a stellar team Pacific Content. Kevin Ball Pippa Johnstone Ashley Ahearn Sarah Kate Kramer Dominic Girard Stephanie Foo, author of WHAT MY BONES KNOW. Bravo y'all! podcasts.apple.com/us/podcast/the…