-HOOK over everything

Strong hooks WILL make or break your ad… and your ad’s down-funnel purchases

Weird, shocking hook = more engaging ad = lower CPMs = lower CAC

Invest a lot in your hook and do crazy SHIT in it 🔥

Matt’s team LOVES HiSmile’s hooks… take a look 👀

who has created content for HiSmile? Is this typical for them?

#ugc community #ugc #ugc creator

If you want to learn to make ads that stop the scroll,

You need to watch HiSmile’s ads.

They’ve got a crazy roster.

Since I want you to be as successful as them

I decided to break down their entire strategy.

Why did the $1Billion DTC brand HiSmile decide to jump on the wagon of TikTok?

While their competitors stayed on FB:

Advertising on TikTok offers a compelling opportunity for DTC brands, and here's why:

History has a way of repeating itself. Look at this chart illustrating

HiSmile is the top dog when it comes to client acquisition on paid

They know the demo

They know why customers buy the product

And so they CHURN out killer ads like this one

AI voice-over + Archive footage = Gold

Do you get your toothpaste delivered? @HiSmileTeeth #hismile #teethwhitening #toothpaste #ad

I've analyzed over 2,000+ winning ads in the last 30 days.

And I have yet to see an ad as bad as HiSmile’s

This is NOTHING personal against the brand

They just made so many mistakes that could’ve been avoided.

Worst part is your brand might be making them

Take a look:

60M+ impressions on this HiSmile creative in the last 15 days.

Highly recommend following their ads library.

I pop in there at least once a week. The amount of hooks, visuals, concepts etc. that are bangin is insane.

Very cool.

CréaCréatives Saison 1 Ep.49
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#digitalmarketingtips #ecommercetips #tiktokads #facebookads #instagramads #fbads #adcreative #hismile Hismile

just blocked hismile and jojo siwa 😌

i hate hismile's advertising style but their product has changed my life as someone who detests regular toothpaste

wantwantwantwant #hismile toothpaste fr tho

what type shit do i have to be smoking to have a fucking obsession with hismile toothpaste..?

i let my 11 year old cousin use my email for his icloud account and he signed it up for hismile😭😭 iced latte is crazy

Ich glaube, mein #ZahnpastaGate ist vorüber.

Habe zwei tolle Sorten von HISMILE gefunden.
Einmal die Wonka Schokoladen Zahnpasta und die mit Wassermelonengeschmack.
Menthol ist ganz wenig drin + Fluorid.
Der Schokoladengeschmack bleibt lange, Wassermelone verfliegt recht schnell

Apa-apaan ini HISMILE X Chupa Chups???😭🫶

Hismile Toothpaste Review: Is It Worth the Hype?

Hismile toothpaste is a popular teeth whitening product that claims to whiten teeth without causing sensitivity or enamel damage. It uses a u...

plasticsurgeryceleb.com/hismile-toothp…

i finallly got my new hismile toothpaste today is a blessed day

.⁦Hismile⁩ has seen a rapid shift for a digitally native brand - they are now about to have in store revenue overtake digital sales. Hismile CEO talking about how marketing / story telling has driven that growth - in convo w ⁦Meta⁩ Kate Box at #ARALeadersForum

Hismile is all about giving you the confidence boost you never needed. Got issues with stains? Hismile! Avid coffee drinker? Hismile!

Hismile's got your back! 💜😁

#HiSmile #ConfidenceBoost #BrightSmileGoals #OrigamiPH